A plan you can ship Monday.
Audit where your go-to-market leaks revenue, then get a full 90-day blueprint — positioning, ICP, proof and messaging, boardroom-ready.
Strategy, not another deck.
Outcomes, not dashboards.
See the gaps
Your motion graded across six dimensions, with the leaks named and quick wins prioritized.
- →GTM Audit: overall grade, 6-dimension scorecard, top gaps, quick wins
Get the operating system
ICP, positioning, proof and messaging, demand plan — one blueprint, 90 days, boardroom-ready.
- →GTM Blueprint: executive summary, audit, ICP & personas, positioning, 90-day demand plan
Convert more traffic
Prioritized conversion and messaging fixes for your site, with copy rewrites you can ship.
- →Website Critique: teardown by section, conversion fixes, messaging gaps, prioritized list
Your complete GTM operating system.
Executive summary
Opportunity, gap and the move — in a paragraph.
GTM audit
Six dimensions scored, top gaps surfaced.
ICP & positioning
Who to aim at and the angle that wins.
90-day demand plan
Focus, build, scale — concrete steps.
Frequently asked.
What does a GTM audit include?
The GTM Audit grades your motion across six dimensions — ICP, positioning, messaging, proof, demand motion, and revenue alignment — and returns an overall grade, the top gaps named, and quick wins you can ship this week. It reads your company profile, target customer, and biggest challenge, plus any documents you upload.
How long is a go-to-market blueprint?
The GTM Blueprint is a 90-day operating system: executive summary, GTM audit, ICP and personas, positioning and messaging, and a 90-day demand plan broken into focus, build, and scale. It generates as a single Claude call with up to 16,000 tokens of output and runs as a background job so it never times out.
How does the Website Critique work?
Website Critique fetches your homepage, pricing, and about pages directly, then has Claude analyze the real crawled content — no Anthropic web_search tool, no timeout risk. You get a teardown by section, conversion fixes, messaging gaps, and a prioritized list, plus copy rewrites you can ship.
Is the GTM Audit really free?
Yes. The full audit runs at no cost and you see the diagnostic sections immediately. Deeper sections — the full scorecard, gap detail, and quick wins — unlock for a flat $499 one-time. Operator plan users get the full report included.
Can I use Beacn for a prospect's GTM, not just my own?
Yes. The GTM Audit has an 'Internal GTM audit' and a 'Prospect GTM audit' mode. Run it on a prospect to grade their motion and surface where they're leaking revenue — a powerful opener for a consultative sale.
How is a GTM Blueprint different from a consulting engagement?
Same output shape — ICP, positioning, demand plan — at a fraction of the time and cost. A blueprint generates in minutes, costs $1,499 one-time, and reads your company profile and documents the same way a consultant would in week one. It's the deliverable, not the deck.
Does Beacn remember my GTM context between runs?
Yes. Your company profile, target customer, and product description are saved once and pre-filled into every GTM module. Account Memory also accumulates per account, so follow-up runs get richer over time without re-typing.
How is Beacn priced for GTM teams?
GTM Audit is a free diagnostic with a $499 unlock. GTM Blueprint is $1,499 one-time. Website Critique is $199 one-time. The Operator plan at $7,500/month gives a GTM team unlimited runs across all 12 modules, including the full Blueprint.
Fix the motion. Ship the plan.
Private beta is open and free. Set up your company once — Beacn delivers the outcomes.
Free during beta · no credit card · no POC